Docs/Engagement/Referral Links

Referral Links

Track sign-ups and orders from URL parameters to attribute traffic to influencers or campaigns.

Referral links let you track where your traffic is coming from. Append a referral parameter to any URL pointing at your store, and Storra logs the source of every order placed by visitors arriving through that link.

Create a referral

  1. Go to Referrals and click New referral.
  2. Pick a name (e.g. "TwitchPartnerJune") and Storra generates a short URL like your-store.storra.xyz/?ref=twitchjune.
  3. Share the link with the influencer or paste it into your campaign.

Reporting

Each referral has a stats page showing visits, conversions, and total revenue attributed. Compare referrals side-by-side to see which channels actually drive purchases.

Vs. creator codes

Use a referral link when you want to track traffic — even visitors who don't buy are counted. Use a creator code when you want the customer to enter a discount code at checkout for the attribution to count.

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